Travessa Ponder, nº 70 is the address in São Paulo, Brazil, where this independent space was born in 2012, envisioned by visual artist and producer Conrado Zanotto. In 2022, we left the original location and adopted the name P70.

Currently, P70 is based at Fazenda Furnas, a rural environment in the city of Ourinhos, SP, which inspires new forms of creation and cultural exchange, giving rise to the ERA project – Rural Art Space.

P70 works in the development of ideas across multiple formats: from transmedia entertainment to educational digital platforms, from audiovisual content to large-scale mural paintings. Innovation, collaboration, and multisensory experiences are our core pillars.

Our essence lies in offering bespoke solutions, bringing together professionals from different fields to transform concepts into narratives that connect people with cultural territories.

In addition to developing projects for institutions, brands, production houses, agencies and individuals, P70 maintains a unique collection of artworks, objects, furniture, and antiques available for sale, appreciation, or integration into new creative proposals.

Schedule a visit, commission an exclusive project, and explore our products online.